
Maria Holmer Dahlgren and Barbro Tryberg Boberg. All photos © www.fromsthlm.com
Familiar faces!
It was good to catch up with Maria Holmer Dahlgren and Barbro Tryberg Boberg again. They continue to design separately for their own brands, Metagram and Formverket, and together as BoM United. That made their stand 3x as interesting with new products from all three.
New pattern from Formverket.
This new tea towel guide to seasonal veg… was it from BoM or Formverket? BoM I think.
More from Formverket.
Colorful new tea towels from Maria Holmer Dahlgren.
More of Maria’s famous colors.

Showing for the first time at Formex was Elisabeth Dunker of fine little day. It was such a pleasure meeting her after all this time. I’ve been a fan for awhile.


Formex Formidable is the design prize that will be awarded once a year now, spanning both the Spring and Fall markets. Along with big ol’ bragging rights, the winner who is announced next year will get a SEK 100,000 (about $14,000) marketing grant.
The nominees were announced on Thursday, and we were very excited to count From Sthlm designer, Camilla Engdahl among them for her new line of “Family” pots!
Ceramic pots by Camilla Engdahl, nominated for 2010 Formex Formidable award.
But there were lots of great nominees… Some I’ve covered before, and others I’ll get to soon, but for now here were some favorites:
“Luchsia” lamp by Johan Carpner for Vallentuna armatur och skärmateljé
“Wonderland” candlesticks by Stephen Johnson for Men at Work
“Ohoy” wallpaper by Otto Dunker, age 8, for Fine Little Day
“Wood balls” lamp by OddBirds
+ many more! To see all the designs and place your vote, click here!
::: images courtesy of Stockholm International Fairs :::
I had a little hint that there would be something exciting going on at the Sagaform stand, and I wasn’t disappointed.

Lotta Odelius’ new “Keep” range. photos: www.fromsthlm.com
This month’s featured designer Lotta Odelius has been hard at work. If you like her “Retro” line, you’ll like her new “Keep” range too, which again takes inspiration from the 50’s and 60’s. Ceramic containers with wooden lids and graphic motifs of fish, vegetables, and flowers bring storage out of the cupboard and into plain sight.
And Lotta wasn’t the only one with fun new Sagaform releases…

“Tea” range of mugs from Camilla Engdahl, new for Sagaform. photos: www.fromsthlm.com
Camilla Engdahl premiered her first work with Sagaform at Formex this year. “Tea” is a range of mugs made specially for die-hard tea drinkers. The mugs are extra large and come with their own tea strainer. Blue daisies, red tulips, or green clovers, take your pick. And whether it’s a gift for yourself or a friend, they come in handy tin containers that double as excellent tea storage.
Well done Camilla and Lotta!
Today I walked and walked until I found Mrs. Murphy at the very back of one of the exhibition halls, right next to the Young Designers Cafe. A prized spot, actually. And Malin Ehlin, Mrs. Murphy’s ever-present alter ego, didn’t let me down.
Malin Ehlin aka Mrs. Murphy
She was darling as ever in the new fabric she’s designed in her first ever collaboration with textile company Mairo.

New pattern from Mrs. Murphy for Mairo.
The new pattern is called “Tattoo’d Sailor” and marks a return for Mrs. Murphy to her earlier family of designs inspired by tattoo art and pinups.
There were also a new range of tea towels made to spice up any kitchen with helpful Mrs. Murphy reminders.
Mrs. Murphy’s words to live by, now on her new “Words by” line of tea towels.
Unfortunately my walking today to the distant reaches of of the market left my feet in shreds. So tomorrow it’s tennies for me. Mrs. Murphy will most certainly be displeased.
New “Patterns of Lost Times” tea towels
For those of you watching for US distribution, Mrs. Murphy’s new “Words by” and “Patterns of Lost Times” collections of kitchen towels will be available soon! Have your favorite local shop that should be carrying them contact us.
And stay tuned… we’ll be posting more new designs direct from Formex soon!

Formex is on! And who should be stationed right at the door of the first hall we entered, but old friends Lotta Kühlhorn and Karin Carlbark with their new company, koloni stockholm.
Lotta Kühlhorn with new patterns for her company koloni stockholm.
You know what their name refers to, right? Not like the 13 original colonies. Koloni in Sweden refers to garden allotments… little plots of rural paradise in the middle of the city. So now all those apples, pears, radishes and such make sense! They are what koloni stockholm is all about.

A range of tea towels, some new patterns and some we’ve admired before.
Among the new products on display for the next couple of days are new tea towel patterns, a range of pear mugs to accompany the apple ones in a rainbow of colors, patterned trays, and these pretty jars below.
New jars from Lotta Kühlhorn and koloni stockholm.
All bright, fun, and a little bit retro. It wouldn’t be koloni stockholm otherwise.
Tile decals and trays… old and new together.
A koloni stockholm mainstay – contact paper to make your cabinets pretty
Yes it’s that time again – Formex, the twice-yearly industry market for Nordic design starts tomorrow! This time the theme is “happy” so I’m excited to see the curated theme-related display that the organizers have in store. It’s always impressive and puts you in just the right mood.

There are some exciting new launches to look forward to as well from some of our favorite designers.
List of the top things I’m looking forward to:
That’s plenty to keep me busy, plus all of the fresh new finds I’ll be posting here. So check in! There’s fun in store.